Behavioural Insight to understand participation with cardiovascular risk reduction

The webinar will provide a reminder of the key principles of behavioural insights, why they are important and how understanding them can improve the care we provide. Working with communities in Middlesbrough, behavioural insights have helped us understand some of the challenges faced accessing cardiovascular risk assessments. We have co-designed solutions to these challenges and have been piloting delivery of these in community settings in collaboration with outreach teams including the Middlesbrough FC Foundation Health Bus.

In the webinar we will hear how a behavioural insights approach has informed every stage of the project and underpinned relationships with the communities in Middlesbrough. Community leaders will tell us how this approach is beginning to meet the needs of local people and we will begin to explore next steps.

Register for the event here: https://www.eventbrite.co.uk/e/bi-to-understand-participation-with-cardiovascular-risk-reduction-tickets-880733556777?aff=oddtdtcreator