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Professor Karena Yan

Professor in Marketing, Associate Dean

Professor in Marketing, Associate Dean in the Business School+44 (0) 191 33 45383


Professor Karena Ji Yan is Chair in Marketing and Associate Dean of Durham University Business School. Her current main research interests fall into innovation and technology management. In particular, her research focuses on cross-border innovation management, foreign R&D funds attraction, the innovation activities among customers, suppliers and competitors and integrate their processes to generate innovation performance. In terms of future collaboration, Karena is interested in working with industry and academics on collaborative research projects based on a range of topics such as (including but not limited to): environmental innovation, implication of innovation constraints, innovation ecosystems, and in general understanding innovation strategies across complex knowledge network.

Karena has been published constantly in international leading/excellence level journals such as Research Policy,Journal of Product Innovation ManagementInternational Journal of Operations and Production Management, British Journal of Managementetc. Her research has social impact that UK media Economics, The Sunday Times and BBC has reported her research.

Prospective PhD applicants with similar research interests are encouraged to send her a research proposal.

Karena leads Chales Wilson Research funds on project 'Grid Smarter Cities'. She has also provided the academic advice in Knowledge Transfer Partnership (KTP) Project funded by Technology Strategy Board UK. She was Chair of Board of Examiners of MSc Marketing program, board member of Research Committee and Education Committee of Durham University Business School. Prior to joining Durham, Karena has completed her PhD in University of Cardiff. 

Mini Biography

Professor Karena Ji Yan is Chair in Marketing, Associate Dean of Durham University Business School. Her research focuses on innovation and technology management. She works with international scholars and practitioners to investigate R&D investment and funding problems and apply rigorous methodological techniques to address them.

Research interests

  • New Product and Process Innovation
  • R&D Management and University-Industry Collaboration
  • Technology Management
  • Marketing analytics on new product development


Conference Paper

Journal Article

Supervision students

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