Staff profile
Overview
https://apps.dur.ac.uk/biography/image/2423
Zachary Thompson
PHD Student
| Affiliation |
|---|
| PHD Student in the Business School |
Biography
Biography
Zach is a passionate and award winning educator who has provided brand and digital marketing consultancy services in many countries across four continents. His varied career has involved launching multiple businesses, working with impoverished communities in urban America as well as East and West Africa, and holding senior positions in social enterprises and education institutions.
Mini Biography
Zach is a Senior Lecturer in Marketing and has consulted internationally for a number of businesses and NGOs on digital marketing and branding. His primary research interest is in how Brands shape identity within social marketing and public health contexts.
Research interests
- Brands
- Identity
- Public Health
- Social Marketing
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