BUSI46315: INTERNATIONALISATION OF SERVICES (PT/EXECUTIVE)

• None.

• None.

• None.

• Building on the core theme Managing in the Global Environment, this module provides students with:
• a critical appreciation of the nature and significance of services in the national and international economy;
• an ability to critically apply theoretical explanations of the internationalisation of the firm to service enterprises;
• an advanced understanding of the challenges for service enterprises active in the international environment;
• a depth of knowledge of recent research in the field of service internationalisation.

• The nature and significance of services in the national and international economy.
• Methods of service internationalisation.
• Trends in the internationalisation of services.
• Theories of internationalisation and their application to services.
• The rise of international production in services.
• Barriers to the internationalisation of services.
• General Agreement on Trade in Services - World Trade Organisation and negotiations on the international provision of services.
• Knowledge intensive services and cross border knowledge transfer.
• Sector case studies - these will be selected from a range of service sub-sectors including the following: Business services; Retailing; Education; Media and entertainment; Telecommunications; Utilities; Hotel and restaurant; Finance; Transportation; Construction.

Subject-specific Knowledge:

• Upon successful completion of the module, the students will have a critical appreciation of:
• the nature and significance of services in the national and international economy;
• methods of, and trends in, service internationalisation;
• theories of services internationalisation;
• barriers to the internationalisation of services, General Agreement on Trade in Services and World Trade Organisation negotiations on services;
• cross border knowledge transfer through services;
• the internationalisation of a number of specific service sub-sectors.

Subject-specific Skills:

• Upon successful completion of the module, the students will be able to:
• critically analyse theories of the internationalisation of services.

Key Skills:

• Written communication; planning, organising and time management; problem solving and analysis; using initiative; computer literacy.

• Learning outcomes will be met through a combination of lectures, groupwork, case studies and discussion, supported by guided reading. The written assignment will test students' understanding of relevant concepts and their ability to apply and interpret what they have learned to the analysis of a particular issue in depth.

If you have a question about Durham's modular degree programmes, please visit our Help page. If you have a question about modular programmes that is not covered by the Help page, or a query about the on-line Postgraduate Module Handbook, please contact us.

Prospective Students: If you have a query about a specific module or degree programme, please Ask Us.

Current Students: Please contact your department.