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BUSI4J810: Entrepreneurial Practice (FT)

It is possible that changes to modules or programmes might need to be made during the academic year, in response to the impact of Covid-19 and/or any further changes in public health advice.

Type Tied
Level 4
Credits 10
Availability Available in 2023/24
Module Cap None.
Location Durham
Department Management and Marketing

Prerequisites

  • None

Corequisites

  • BUSI 4J710 Entrepreneurial Management (FT)

Excluded Combinations of Modules

  • None

Aims

  • To contribute to the overall aims of the programme by providing students with an opportunity to develop their understanding and skills within a specialised area of entrepreneurial practice.
  • To develop students' understanding of the small business and empathy with the experience of the entrepreneurial owner.
  • To develop students' understanding of the requirements necessary to create new business ventures.
  • To develop students' skills for working effectively with entrepreneurial owner-managers and their management teams.
  • To address how best to manage customer and supplier relationships, finances and operational issues in an ethical and responsible manner.
  • To develop links with the Business Schools research strategy by incorporating research into entrepreneurial activities in a wide range of practical contextssupported by clear guidance on ethical, sustainable and responsible business practices.

Content

  • Designing the entrepreneurial enterprise.
  • Generating and evaluating entrepreneurial venture creation opportunities;
  • Developing a clear and commercially viable business plan;
  • Launching an effective, sustainable and ethical entrepreneurial enterprise.
  • The policy and support environment for entrepreneurial practice.

Learning Outcomes

Subject-specific Knowledge:

  • Upon successful completion of the module, the students will:
  • have a critical appreciation of the complex processes associated with entrepreneurial start-up, survival and growth;
  • have a critical awareness of the Policy and Support environment for the entrepreneurial startup.

Subject-specific Skills:

  • Upon successful completion of the module, the students will:
  • be able to identify the critical characteristics of the entrepreneurial enterprise and its owner-manager;
  • be able to apply appropriate specialist knowledge and techniques to analysing entrepreneurial performance and problems.

Key Skills:

  • Written communication
  • Planning, organising and time management
  • Problem solving and analysis
  • Using initiative
  • Computer literacy

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

  • Learning outcomes will be met through a mix of taught input, group-work, case studies and discussion, supported by guided reading.
  • The summative written assignment will test students' understanding of relevant concepts and their ability to apply and interpret what they have learned to the creation of a business plan showing their learning of entrepreneurship practice

Teaching Methods and Learning Hours

ActivityNumberFrequencyDurationTotalMonitored
Workshops (a combination of lectures, groupwork, case studies and discussion)24Yes
Preparation & Reading76 
Total100 

Summative Assessment

Component: Written AssignmentComponent Weighting: 100%
ElementLength / DurationElement WeightingResit Opportunity
New venture business plan3,000 words maximum100Same

Formative Assessment

Students will do individual presentations on their business ideas.

More information

If you have a question about Durham's modular degree programmes, please visit our Help page. If you have a question about modular programmes that is not covered by the Help page, or a query about the on-line Postgraduate Module Handbook, please contact us.

Prospective Students: If you have a query about a specific module or degree programme, please Ask Us.

Current Students: Please contact your department.