Skip to main content

Digital Advertising

With so much recruitment activity taking place virtually, digital marketing of your organisation, events and opportunities is more important than ever when it comes to brand awareness and attracting applications from students.

The number of events and opportunities available to students virtually has increased significantly during the pandemic, and while all vacancies and employer activity is available to students on the Careers Portal, email or digital advertising is a really useful way to make you stand out from the crowd.

You can advertise in our weekly email bulletins, via social media and directly on the home page of the Student Services Portal itself. See the below options for more information. Please note we are not able to offer a targeted email or "mailshot" service to employers.

Digital Marketing Package

Our marketing package is a great way to raise the profile of your organisation and/or event and help you to recruit the best talent.

The marketing package consists of:

  • An advert on the home page of the Careers Portal where students search for vacancies and events (duration one week)
  • Two social media posts across Facebook and Instagram (four posts in total)

The cost of this package is £165 plus VAT and availability is limited to one package each week. To book this package, please email careers.events@durham.ac.uk.

Email Advertising - Vacancy Bulletin

Our Vacancy Bulletin is emailed to all current students and many of our recent graduates each Thursday throughout the year. This contains a link to our Vacancy Advertising System, in addition to a selected list of vacancies across a range of sectors which highlight the variety of opportunities available.

There are enhanced advertising spaces available within each bulletin, allowing employers to raise awareness of their vacancies and attract more students to apply. This can help to raise the profile of both the vacancy and the company and is regarded as an effective method of vacancy promotion by many employers.

There are two options for enhanced email advertising of vacancies:

Featured Employer Advert

There will be one Featured Employer Advert per Bulletin; your advert will appear first in the email and your organisation's logo will feature prominently. There is a 150 word limit for the vacancy description.

The charge for a Featured Employer Advert is £165 plus VAT.

Standard Employer Advert

There is no limit on the number of Standard Employer Adverts per Bulletin; each Standard Employer Advert will have an individual heading including your organisation's name and logo, with a 100 word limit to the vacancy description.

The charge for a Standard Employer Advert is £95 plus VAT.

SMEs and UK registered charities can book a Standard Employer Advert at the reduced rate of £45 plus VAT.

To book, please email vacancy.advertising@durham.ac.uk.

If you have any questions about advertising in the Vacancy Bulletin, please contact vacancy.advertising@durham.ac.uk.

Email Advertising - Events Bulletin

Our Events Bulletin is emailed to all current students each Tuesday during term time, featuring information about careers events taking place the following week. This contains a link to our Events Calendar in addition to a list of exclusive employer events and activity led by members of our careers team.

Many employers choose to make use of the Events Bulletin to highlight their recruitment activity, ensuring students don't miss a chance to attend.

There are two options for enhanced email advertising of events:

Featured Employer Advert

There will be one Featured Employer Advert per Bulletin; your advert will appear first in the email and your organisation's logo will feature prominently. There is a 75 word limit for the event description.

The charge for a Featured Employer Advert is £165 plus VAT.

Standard Employer Advert

There is no limit on the number of Standard Employer Adverts per Bulletin; each Standard Employer Advert will have an individual heading including your organisation's name and logo, with a 40 word limit to the event description.

The charge for a Standard Employer Advert is £95 plus VAT.

To book, please complete the Email Upgrade Booking Form.

If you have any questions about advertising in the Events Bulletin, please contact careers.events@durham.ac.uk.